Wednesday, June 13, 2007

YouTube to Test Copyright Protection Tool

Associated Press: YouTube to test video fingerprint tool
LOS ANGELES - The popular user-generated video sharing site YouTube will begin testing video recognition technology in conjunction with partners Time Warner Inc. and The Walt Disney Co.

The test will begin next month with hopes that the software, designed to recognize copyright content in videos, will be ready to roll out later this year, the company said.

The site's owner, Google Inc., has previously pledged to adopt some kind of solution to identify copyright content on its site so it can remove pirated content or negotiate with owners for a license.

While much of YouTube's videos are homegrown, copyright content from such partners as CBS and NBC also attract viewers. Protecting those relationships is key for online video sites.
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